Festive Fun For All: M&M’S Brings Christmas Joy to Everyone

26 Dec 2024

Christmas is that wonderful time of year when the air is filled with festive cheer, twinkling lights, and the irresistible aroma of sweet treats. It’s the season of giving, sharing, and, most importantly, HAVING FUN!

This December 2024, we had the opportunity to help our client M&M’S bring the holiday spirit to life with a 5-day event at Lot 10, Bukit Bintang! The M&M’S Fun For All Christmas Celebration was a vibrant one where the joy of Christmas and the FUN of M&M’S came together.

From the overall concept to the design of the on-ground setup, we planned an exciting 5-day event packed with fun activities for everyone to enjoy. Collaborating with local partners like KAIICE, we offered refreshing shaved ice treats topped with M&M’S, and for Malaysians diving into their Christmas shopping, there were exclusive M&M’S Gift With Purchase promotions. To top it all off, there were M&M’S prizes to be won, making every moment at the event even more memorable.

The celebration was bursting with excitement and joy and we were there to capture everything from start to end! There were special appearances by the iconic M&M’S mascots, who greeted visitors with warm hellos and posed for countless photos. They even had little dance sessions with the crowd. How cute is that?

To set the festive mood, live performances by The Scully Trio filled the event space with captivating music, stopping people in their tracks to enjoy the melodies. The festive spirit was alive and well, creating unforgettable moments and spreading “Fun For All” to everyone at the event.

Day 4 brought a wave of excitement as emcee, Reuben Kang, took the stage at Lot 10, energising the crowd and setting the tone for an unforgettable day. A choir from the Salvation Army serenaded us with their beautiful voices, and by evening, the spotlight was on popular social media influencer Jenn Chia, who captivated the audience with her stellar performance, spreading festive cheer and joy.

On the last and final day of the M&M’S Fun For All Christmas Celebration, Malaysia’s rising pop sensation, TE3N, stole the show with their dynamic singing and dancing, leaving the crowd buzzing with energy and closing out the 5-day celebration on a high note.

The M&M’S Fun For All Christmas Celebration at Lot 10 was more than just an event, it was a heartwarming reminder of the joy, laughter, and connections that make the holiday season special. From exciting performances to memorable moments, FUN was what truly brought people together. We’re thrilled to have shared this festive experience with everyone.